Fun in the Workplace?

We work 40+ hours a week and probably spend more time at the office than we often do at our own homes. In high-stress jobs, such as working at an agency, it is important to bring “fun” into the workplace. People who are in good spirits are more likely to be productive, which is beneficial to your company from a success and profitability perspective.

If you are a senior level manager or above, and you are reading this, I probably have some bad news for you Continue reading

The Road to Hell is Paved with Good Intentions

We’ve all heard the quote before:

The Road to Hell is Paved with Good Intentions ~Samuel Johnson

There are many instances where people had the best intentions but ended up either directly or indirectly creating something disastrous in the end.

Zyklon B
Fritz Haber was a Nobel Prize winning Jewish scientist who created an insecticide called Zyklon B.

It became the preferred method of execution in gas chambers during the Holocaust Continue reading

It’s Not About the Picture, Copy or Gift Arrays

If you’re coming from a traditional fundraising background, you remember the days of print – having to get everything exactly right before you sent something to the printer. One mistake used to mean big money.

In the online world, the biggest mistake you can make is waiting until everything is perfect Continue reading

8 Tips to Increase Morale in the Workplace

If the leadership of a company does not follow these principles, then what is outlined here will be less effective. You must first get management buy-in, acceptance and participation. If they do not care, neither will anybody else Continue reading

3 Tips for Creating Content for Your New Site

Should you want to create the content for your site redesign, this is typically considered the “heavy lifting” portion for the client. Content can include items such as copy, images, videos, audio files and PDFs. Compiled below are a few helpful tips before you begin.

The Use of “Click Here”
Try not using “click here” in your copy, as it typically does not align with best web practices for some of the following reasons Continue reading

10 Traits of a Good Boss

Understand Your Employees
We’ve all seen multiple personality tests that indicate the various differences in how people communicate. Understanding the nuances of what makes people tick enables you to help them succeed.

Listen
Your employees have a lot to say. If they come to you with a complaint, try to understand where they’re coming from and then try to get a bigger picture by talking to other people to figure out the whole story.

Don’t Lose Their Trust
If an employee feels comfortable enough to complain to you, don’t lose their trust. If you need to go to other people for more information Continue reading

New Educational Requirements

Here is a quick list of a few of the classes I did take while in school:

Astronomy
Interestingly enough, I’ve never had to explain the difference between a yellow dwarf star and a red dwarf star

Mythology
While I did find this class interesting, I’ve never had to identify which Roman god equates to its Greek counterpart

Musics of Texas
I love me some Buddy Holly, but no one has ever asked me the name of the band that played with him.

And, I find it interesting that I did not take any classes related to the following topics before I stepped into the “real world” Continue reading