Resume

Cymberly Pierce

Strategic and proactive leader engaged in business development through scoping new initiatives and managing internal processes to ensure projects are completed on time and under budget.

JOB EXPERIENCE:
Interactive Development Manager, is7 (February 2008 – Present)
Project Management
» Direct cross-functional team members to ensure all process milestones, deliverables and quality measures are completed on time and under budget
» Prepare internal budgets, detailed Statements of Work and accurate timelines
» Update project management system with appropriate details for team members and monitor overall scope of project
» Manage multiple projects simultaneously for design and development of sites compatible with W3C accessibility guidelines
» Analyze information architecture and create sitemaps that coordinate with client’s objectives
» Review sales proposals and determine scope, hours, cost, resources and associated timelines
Process & Program Management
» Department lead for agency management system setup and implementation
» Enhance internal efficiency by developing organized processes
» Responsible for increasing yearly budgets 2-5 times the previous year’s income through the fostering of new client relationships
» Develop online lead generation strategies and corresponding viral campaigns that result in online database growth of up to 65%
» Prepare proposals, estimates, presentations and financial projections for sales efforts, which helps secure over 50% of the company’s current income
» Unify disparate client reports into consolidated structure and developed analytics reporting packages

Scrum Master / Project Manager, 2Dialog (April 2009 – October 2009)
» Utilize Scrum Agile Methodology for software development with cross-global teams
» Direct and monitor Sprint Planning, Daily Scrum, Sprint Review and Sprint Retrospective
» Prepare internal and client process documentation
» Create email and CRM implementation project plan for new clients
» Develop email templates pricing structure

Interactive Account Coordinator, is7 (October 2006 – February 2008)
» Coordinated with offline mediums such as direct mail and television to launch integrated email and landing page campaigns
» Organized and managed site redesign that cultivated a 50% increase above anticipated online revenue
» Collaborated with team of experts to maximize CTR and CPC results for various SEM campaigns
» Orchestrated successful microsite build that helped launch book into New York Times Best-Seller list
» Negotiated with and supervised outside vendors for Spanish website build
» Proposed Interactive Developer Manager position in order to fill project management gap in company

EDUCATION:
The University of Texas at Austin (2002 – 2006)
Major: Bachelor of Science in Advertising
Minor: Business Foundations

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