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Hubspot gives us advice on how to incorporate Twitter into our webinars to start a two-way conversation:
» Create a hashtag specific to your event
» Communicate to your attendees that you will monitor and accept questions via Twitter
» Make it easy for attendees to tweet with your hashtag
» Make it easy for attendees to follow the conversation related to your event
» Have someone monitoring and responding on Twitter as necessary throughout the event
Incorporating Twitter into your webinar strategy can help:
» Extend reach
» Create buzz
» Identify what your community is saying
» Develop effective response
» Foster networking and communication
Next time you host a webinar, remember to use social networking techniques to expand your reach and effectiveness.